The image features a group of six women standing closely together, all wearing white bridal gowns. Each gown has a unique design, showcasing different styles and details. The women are smiling and appear to be enjoying the moment, with some leaning into each other in a friendly and supportive manner.

From left to right:

The first woman has long blonde hair and is wearing an off-the-shoulder dress.
The second woman has shoulder-length blonde hair and is also wearing an off-the-shoulder dress.
The third woman has blonde hair styled in loose waves and is wearing a strapless dress.
The fourth woman, positioned in the centre, has dark hair and is wearing a dress with sheer, lace-detailed sleeves.
The fifth woman has long dark hair and is wearing a deep V-neck dress with thin straps.
The sixth woman has long blonde hair and is wearing a dress with cap sleeves and a V-neckline.
The background is a plain, light colour, keeping the focus on the women and their elegant dresses. The overall mood of the image is joyful and celebratory, capturing the essence of bridal camaraderie and elegance.

Our Story

The Dotty
Bridal journey

Founded in the picturesque town of Holmfirth, West Yorkshire, Dotty Bridal emerged from a passion to transform the bridal experience. Our journey began with the opening of Evelyn Taylor Bridal in 2014, focusing on sample and preloved wedding dresses, laying the foundation for our unique brand. In 2015, Dotty Bridal was born, named in honour of our founder Shannon Martin’s great-grandmother, Dorothy, symbolising the enduring legacy at the heart of our brand. Today, Dotty Bridal stands as a multi-award-winning boutique, renowned for its curated collection of exquisite bridal gowns from the world’s most exclusive designers. Our boutique offers a sanctuary where every bride can find her dream dress, reflecting her individuality on one of the most significant days of her life.  

At the core of Dotty Bridal is a vision to redefine bridal elegance and shopping experiences, driven by our dedication to quality, innovation, and personalisation. Our mission transcends the conventional, aiming to dismantle stereotypes and usher in a 21st-century bridal shopping experience that celebrates love’s beautiful diversity. With a focus on empowerment, inclusivity, and creating memorable, experience-led fun, we strive to make every bride’s journey unforgettable. Our expert team is committed to guiding each bride to discover and showcase her unique style and personality, ensuring a journey filled with confidence, joy, and empowerment.

Our Why

Dotty Bridal is more than just a boutique; it’s a movement of love and empowerment. We believe in breaking boundaries, offering a diverse and inclusive range that caters to every bride's unique essence and beauty.

Our aspiration is to be at the forefront of the bridal industry, not only by offering an unparalleled selection of gowns but by nurturing a community where every bride, regardless of size, budget, or style, can find THE dress that makes her feel as special as she will on her wedding day. Join us at Dotty Bridal, where your bridal journey is a celebration of your unique love story, crafted with passion, creativity, and a touch of Dotty magic. 

A group of four women stand together, smiling and celebrating. One woman in a maroon velvet dress holds up an award, while the others, dressed in elegant party attire, pose enthusiastically. The background features a pink and white step-and-repeat banner with 'The 2024 Wedding Industry Awards' logo, indicating a celebratory event for wedding industry achievements.

AWARDed the UK’s BEST BRIDAL BOUTIQUE

Voted TWIA’s 2024 & 2025 Best National and Regional Bridal Retailer. We are proud to be recognised for the work and experience we can bring to each of our brides.   

Meet Team Dotty

Our Dotty team is something we are most proud of. All the girls are so passionate about you – our brides, the wedding industry and of course fashion.

  • Shannon

    Owner

    The visionary behind Dotty Bridal, Shannon steers the company with innovative leadership and a strategic focus on growth, inspiring the team with her passion and entrepreneurial spirit.

  • Claire

    Boutique Manager

    Claire oversees everything that happens in store, with a keen focus on service and ensuring every bride's experience is unparalleled, reflecting her dedication to the brand.

  • Anna

    Creative Director & Designer of Nori Ivy Bridal

    Anna combines her creative prowess with retail savvy to lead our marketing efforts and design for the Nori Ivy collection, embodying the essence of our brand.

  • Jo

    Operations Manager

    We are incredibly lucky to have Jo who joined the Dotty family in 2023 due to the wealth of Bridal knowledge she brings. Having worked in the Bridal industry for many years Jo is the perfect consultant for all bridal needs and wants.

  • Neve

    Marketing Manager

    Being creative is Neve's passion and you will find her behind the scenes creating the look and the experience for all the in-store and online events. Making sure our bride’s have the most memorable time here at Dotty is key to Neve.

  • Emma

    Customer Service Manager

    With a background in Customer Service Emma is the perfect consultant to make all brides feel instantly at ease. With her laid back approach and determination to make every bride feel a million dollars throughout their journey here at Dotty.

  • Hayley

    Assistant Manager

    Hayley’s brides love the experience she provides and her wealth of styling knowledge is endless. They always comment on how an appointment with Hayley is like having another friend with them. Its a laugh a minute with our Hayley.

  • Chantelle

    Social Media Manager

    Chantelle is our dedicated Social Media Manager and a true bridal enthusiast. She's the creative mind behind our social channels, sharing inspiration, tips and expert bridal advice to help you plan your perfect look.

  • Amy

    Digital Content Creator

    Our talented Amy has a natural creative flair with social media and photography for the boutiques. Making her the ‘queen’ of digital content creator. You will see her frequently on our platforms showcasing our brand to perfection.

  • Katie

    Bridal Consultant

    Meet Katie, one of our bridal stylists! With a fashion degree she brings a wealth of experience and a fresh perspective to our bridal styling. You will also see her featuring on our Tik Tok platform showcasing our dresses to perfection.

  • Becky

    Bridal Consultant

    Becky is one of our bridal consultants with a talent for making every bride feel at ease. With her amazing sense of humor and supportive approach, she'll guide you through the journey of finding your dream dress.

  • Gemma

    Bridal Consultant

    Gemma is our bridal sales consultant and truly a breath of fresh air. With her passion for all things bridal and her friendly, uplifting energy, she makes every bride feel comfortable, supported and excited to find their dream dress.

  • Milly

    Barista & Bridal Sales Consultant

    Milly is our trained barista, serving up our signature Dotty coffee with a smile. She's also a wonderful bridal consultant, ready to help you find your perfect look.

  • Becky

    Bridal Consultant

    Becky, a former Dotty Bride, loves helping brides find their dream dress with her warmth and personal experience.

Our team news

Find out about all the latest Team Dotty news.

OPENING 11TH AUGUST

The News You’ve Been Waiting For…

We are SO excited to finally announce that bookings for our brand new Dotty shop in Wakefield are officially OPEN! 🥳🥳